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If your value proposition involves trashing another agent, you have no value proposition. Instead, positioning is how you actually win the listing. Make it clear that the other agent is amazing AND you (aka your team) are the experts in the area. Language is everything. Confidence doesn't mean competition. Comment Shift and let's dive into what actually wins you the listing.

2 days ago

If your value proposition i...

What to do as a realtor on VACATION! #Realtor #Vacation #Shift

2 days ago

What to do as a realtor on ...

If your value proposition involves trashing another agent, you have no value proposition. Instead, positioning is how you actually win the listing. Make it clear that the other agent is amazing AND you (aka your team) are the experts in the area. Language is everything. Confidence doesn't mean competition. Comment Shift and let's dive into what actually wins you the listing. #RealEstateBusiness #RealEstateAgent #WinTheListing #PhilGerdes #ShiftImmersiveCoaching

3 days ago

If your value proposition i...

Be human. 80% of all production is done by 20% of realtors. That means 8/10 of realtors are terrible at their job. The #1 rule on my team is "don't be a realtor, be human." Want to learn how to be more human? Comment Shift and let's get it together.

3 days ago

Be human. 80% of all produc...

The only goal that matters. Stop obsessing about your GCI and your volume, they don't mean anything. What's your unit goal for 2026? Comment below.

4 days ago

The only goal that matters....

Be human. 80% of all production is done by 20% of realtors. That means 8/10 of realtors are terrible at their job. The #1 rule on my team is "don't be a realtor, be human." Want to learn how to be more human? Comment Shift and let's get it together. #AuthenticMarketing #HumanFirst #RealEstateTips #PhilGerdes

4 days ago

Be human. 80% of all produc...

The only goal that matters. Stop obsessing about your GCI and your volume, they don't mean anything. What's your unit goal for 2026? Comment below. #ScaleYourBusiness #RealEstateTips #PhilGerdes #ShiftImmersiveCoaching

5 days ago

The only goal that matters....

Most agents pick the department they like. Or the one they think prints money. Wrong move. Your business runs on six departments—company, brand, sales, marketing, culture, operations. Find the one with the most lack and fill it until it's level with the rest. Because it doesn't matter how much business you bring in if your operations can't hold it. No repeat business. No one talking about you. Referrals aren't the goal. Getting talked about is. Which department is your weakest right now? 👇

5 days ago

Most agents pick the depart...

Most agents pick the department they like. Or the one they think prints money. Wrong move. Your business runs on six departments—company, brand, sales, marketing, culture, operations. Find the one with the most lack and fill it until it's level with the rest. Because it doesn't matter how much business you bring in if your operations can't hold it. No repeat business. No one talking about you. Referrals aren't the goal. Getting talked about is. Which department is your weakest right now? 👇 #ShiftimmersiveCoaching #PhilGerdes #BusinessStrategy #SystemsAndProcesses #BusinessSystems

5 days ago

Most agents pick the depart...

Stop waiting for the feeling of 'ready.' It's a luxury you can't afford. You don’t need to feel ready. You need to follow through. Elite success is built on relentless discipline, not fleeting motivation.

6 days ago

Stop waiting for the feelin...

For all the pet lovers! #realestate #maryland #mdrealestate #marylandrealestate #thegerdesteam #philgerdes #checklist #eoy #home #house #sell #buy #seller #52

4 years ago

For all the pet lovers! #re...

Thinking of selling your home in the next two to five years? #realestate #maryland #mdrealestate #marylandrealestate #thegerdesteam #philgerdes #checklist #eoy #home #house #sell #buy #seller #50

4 years ago

Thinking of selling your ho...

What’s the news say? #realestate #maryland #mdrealestate #marylandrealestate #thegerdesteam #philgerdes #checklist #eoy #home #house #sell #buy #seller #checklist #Fall #HomePrep #30 #bubble #recession #housing

4 years ago

What’s the news say? #reale...

Fall Home Prep! #realestate #maryland #mdrealestate #marylandrealestate #thegerdesteam #philgerdes #checklist #eoy #home #house #sell #buy #seller #checklist #Fall #HomePrep #26

4 years ago

Fall Home Prep! #realestate...

Ten Tips to Ask at Your Listing Appointment! #realestate #maryland #mdrealestate #marylandrealestate #thegerdesteam #philgerdes #checklist #eoy #home #house #sell #buy #seller #checklist #20

4 years ago

Ten Tips to Ask at Your Lis...

4 years ago

What’s a “normal” real estate market? #realestate #maryland #mdrealestate #marylandrealestate #thegerdesteam #philgerdes #checklist #eoy #home #house #sell #buy #normal #inflated #14

4 years ago

What’s a “normal” real esta...

4 years ago

A quick tip if you’ll be selling your home this fall or winter. #realestate #maryland #mdrealestate #marylandrealestate #thegerdesteam #philgerdes #checklist #eoy #home #house #sell #buy #fall #winter #snow #7

4 years ago

A quick tip if you’ll be se...

4 years ago

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