Phil Gerdes didn’t set out to become a coach—he set out to master real estate. And he did. From top-producing agent to respected leader, Phil built a career on execution, not theory. Every closing, every challenge, and every conversation sharpened his edge and deepened his desire to serve.

That desire sparked Shift Immersive Coaching—a bold answer to what the industry lacked: a system rooted in precision, connection, and real-world strategy. No fluff. No guesswork. Just micro-level frameworks that fuel macro-level growth.

Phil now trains agents to think like strategists, lead like humans, and close like pros—because confidence is earned by doing the thing. With tactical SOPs, KPIs, and The Profitable Persuasion Method at the core, Shift Immersive Coaching meets you where you are—and moves you forward with intention.

Phil doesn’t coach from a pedestal. He coaches from the frontlines; every day, from one client to the next, serving, building, guiding; this is real estate done right.